Most Shopify brands get 10–15% of revenue from email. The best get 30–40%. The difference isn't luck — it's strategy, automation, and consistency. Amplify handles all three, done for you.
Email is the only channel you own. No algorithm. No CPM. No platform risk. Yet most Shopify brands treat it like an announcements board and capture a fraction of what's possible.
The average Shopify store has a list but no system. An occasional promotional blast, maybe a basic welcome email — that's not email marketing. That's leaving your most trusted channel almost completely idle.
Every subscriber who has bought from you once is already warm. An abandoned cart email doesn't cost $8 per click. It costs near zero and converts at 5–15%. A welcome series runs 24/7 and pays for itself in the first month.
The gap between 10% and 35% isn't magic. It's the right automated flows, a consistent campaign cadence, and a segmented list that actually reaches inboxes. Miss any one, and you're losing compounding revenue permanently.
Flows are behavioral automations that run 24/7 in the background — generating revenue from every signup, abandoned cart, and purchase without a single manual send.
Your most important flow. New subscribers are at peak engagement — they just opted in. A four-email series turns that momentum into a first purchase before interest fades.
70% of shoppers abandon their cart. Most aren't gone — they got distracted or hesitated. A three-email sequence brings them back at the right moment.
The moment after someone buys is your highest-trust window. Done right, it drives reviews, repeat orders, and lifetime value — not just a transactional confirmation.
Re-engage lapsed customers (Win-back), catch people who viewed products but didn't add to cart (Browse Abandonment), and reward your highest-value customers with early access (VIP). All three built and managed under the Scale plan.
Flows capture behavioral moments. Campaigns capture calendar moments — promos, launches, and educational sends that keep your brand top of mind between purchases.
Most brands either over-send (daily blasts that kill deliverability) or under-send (monthly check-ins that feel cold). The right cadence is 2–4x per week, balanced across email types so subscribers don't tune out.
A healthy calendar mixes promotional, educational, seasonal, and social-proof emails in the right ratio — conditioning subscribers to engage, not just wait for a discount.
Flash sales, product launches, and bundles. Drives immediate revenue spikes — rationed to protect list trust.
How-to guides, ingredient explainers, use-case showcases. Builds authority and keeps engagement high on non-promo weeks.
Holiday campaigns and gifting seasons planned months ahead — so you're never scrambling last-minute.
Customer photos, review highlights, and before/after results. The most trusted content type — ideal for new subscribers.
Before flows and campaigns, deliverability is the non-negotiable foundation. It's the difference between emails that arrive in the primary inbox and emails that simply disappear.
SPF, DKIM, and DMARC records tell email providers your domain is legitimate. Without them, a significant portion of your emails are silently filtered. Amplify configures all three on Day 1.
Sending to your entire list every time tanks engagement — and inbox providers notice. We segment by engagement, purchase history, and recency. Cold segments get re-engagement flows before suppression.
A healthy list has open rates above 30%, click rates above 1.5%, and unsubscribes below 0.3%. We monitor weekly. If a segment starts pulling down your sender reputation, we act before it becomes a crisis.
Klaviyo requires thoughtful setup — custom sending subdomains, suppression lists, smart sending settings, and Shopify profile merging. We handle all of it during onboarding.
Your Klaviyo dashboard shows dozens of metrics. Here are the ones that matter, what healthy looks like, and what Amplify targets for clients.
Your only obligation: a 30-minute onboarding call and approving the monthly campaign calendar. Everything else is handled.
30-minute call to collect Klaviyo access, brand assets, voice/tone, and goals. The only required call in Month 1.
Full Klaviyo audit. DNS configuration, custom sending subdomain, list cleaning, and custom email template build.
All three core flows written, designed, and loaded into Klaviyo for your review before activation.
Flows activated. Month 1 campaign calendar approved. Campaigns begin sending on schedule.
Full breakdown of email-attributed revenue, flow performance by email, and Month 2 strategy — shared async, no mandatory call.
Month 1 build is included in the retainer. Cancel after Month 1. 30-day money-back guarantee.
Month 1 setup included — no separate onboarding fee. Cancel after Month 1, no questions asked.
Book a free 30-minute call. We'll audit your Klaviyo setup, calculate your revenue gap, and tell you exactly what we'd build first — no obligation.
No obligation. No pitch. Just your numbers and an honest audit.